press release

Celebrate Earth Day with Delicious Peak Organic Beer

Portland, ME – April 02, 2007 — Concern for the environment doesn't have to stop at the recycling bin or grocery cart, according to Jon Cadoux, 29, the passionate beer brewer who founded Peak Organic Beer, one of the nation's first organic beers. Cadoux says that we can apply that same awareness to our choice of beer, too.

"Peak Organic Beer tastes delicious because it's organic. It's craft brewed with only the purest organic ingredients that are grown without toxic and persistent pesticides, chemical fertilizers and fungicides. The absence of these toxins makes our beer tastier and more enjoyable for you and the planet," explains Cadoux

These toxins can cause soil degradation and chemical runoff that contaminates water sources and the ecosystems that they support.

"Healthier soil grows tastier barley and hops," says Cadoux. "By supporting organic agriculture, we believe that we can make the most delicious beer possible and feel good about the positive environmental contribution we are making."

Organic beer is made the same way as conventional beer, except with pure, organic ingredients. The cost of organic beer is about the same as other specialty or imported beers, approximately $7.49-$8.49 per six pack.

Peak Organic: A Toast to Life's Peak Experiences
Appealing to an active, health-oriented crowd, Peak Organic invites its customers to come to its website and share their peak experiences in life. Site visitors rate the stories and photos customers post, and the most popular ones end up on the bottle and six-pack container.

Peak Organic is a small brewing company dedicated to making delicious organic beer using the world's best ingredients. Brewed in Portland, Maine, with offices in Maine, Massachusetts, Peak Organic comes in three delicious flavors, Pale Ale, Nut Brown Ale, and Amber Ale. Look for it in leading supermarkets, specialty/gourmet shops and natural foods stores. For further information, visit www.peakbrewing.com.